Greenpeace – A regular weapon made from single-use plastics

Greenpeace – A regular weapon

In Russia, lethal weapons are either forbidden or their sale strictly governed. However, there is no law to control the purchase of another deadly one we can all access. Widespread and powerful, it causes numerous deaths daily…

70% of plastic waste is disposable packaging that cannot be recycled or reused, with over 1 million animals dying annually as a result of its ingestion. Humans are not immune either, with harmful plastic micro-particles entering our bodies through water and food.

To raise awareness of the situation, Greenpeace Russia has partnered with creative agency, POSSIBLE Moscow, to create an imitation firearm made from single-use plastics.

Credits
Advertising Agency: Possible Moscow, Moscow, Russian Federation
CCO: Vlad Sitnikov
Creative Directors: Artem Filimonov, Maryam Akhunova
Creative: Marat Arutyunov, Mikhail Sinelshchikov, Yuri Korobov, Dmitry Losev
Art Directors: Wanslez Quaresma, Alena Morozova
Head of Video Production: Olga Rostotskaya
Video Producers: Natalia Kasumovich, Olga Nikolich
Daria Mansurova: Senior Account Manager
Production: Bureau “Working Title”
Director: Anastasia Antonova
DOP: Andrey Skripnik
General Producer: Igor Sayfullin
1st AD: Anna Pischasova
Executive Producers: Ekaterina Panasenko, Ekaterina Galanina
Art Director: Aleksandra Troitskaya
Film Editors: Aleksandr Butov, Ivan Dorogavtsev
Color: Ivan Dorogavtsev
Sound Editor: Andrey Kashin