IKEA: Making Home Count
IKEA Making Home Count, a film to thank everyone who is playing their part in fighting the coronavirus pandemic by simply staying indoors. The film, Making Home Count, uses footage shot by a team of creatives from TBWA\Singapore, all captured while at home during the lockdown.
Making Home Count highlights all the little moments we shouldn’t take for granted – such as cuddles, playtime, and work breaks – and encourages people to make the most of being at home with their loved ones.
Credits
Campaign: IKEA Making Home Count
Advertising Agency: TBWA
Producer: The whole agency
Creative Director: Everyone
Writer: Someone or other
Actors: The agency ensemble
Editor: Indefatigable hero
Director: Anyone with a camera
Sound: Anyone with a camera
Music: Someone with a good ear and a piano
Client service: The whole agency
Client: IKEA
This campaign is about:
Digital Film, Advertisement, Furniture, Home Decor, TV