Nespresso Recycled – Responsibility means recyclability
Nespresso Recycled – “It was key for us to create distinct animations that would showcase the artful poses of each transformation while maintaining a very fluid rhythm. Just as an illusionist does, we wanted to create a film that could be played repeatedly and still be mesmerizing each and every time. The challenge was to capture the essence of this transformation, to show it in a sophisticated way, without resorting to any abrupt tricks. We wanted the morphing to occur as visibly as possible; each phase and pose was planned to be graceful, the animation to have excellent timing and flow. We hope you can observe the love that went into making something simple but extremely dynamic. The film may seem quite minimal, however, executing the final result was far more complex in reality.”
When you recycle, your Nespresso does not just taste good, it feels good too. #RecyclewithNespresso
See how to recycle Coffee Capsules here
Tags:
Film, United States, Non-Alcoholic Drinks, Nespresso, Roof Studio, Environment, Save Earth, Nespresso Coffee, CSR Initiative, Nespresso Recycled