Uber Eats – Purple Pizza Project

With more people stuck inside to stop the spread of Covid-19, domestic violence against women and children has spiked across the globe. To combat this issue, Uber Eats introduces The Purple Pizza Project, a new feature on the Uber Eats app that allows victims to alert law enforcement discretely, find women’s shelters, and give people information on domestic violence.

Credits
Client: Uber Eats
Advertising School: Miami Ad School, Hamburg, Germany
Copywriter: Patrick Chase
Art Director: Lavina Chandwany

Tags:
Food, Uber Eats, Miami Ad School, Purple Pizza Project, Covid-19, domestic violence, Pandemic, Digital Campaign