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Nature-like Discounts campaign by HOSEG and TBWA Peru
Digital Campaigns

How Nature-like Discounts campaign turns a discount into participation

June 5, 2026
HOSEG’s Nature-like Discounts campaign does not begin with a promo code, a sale banner or another familiar percentage-off message. It begins with a visual habit…
humour is art campaign umorismosenzafiltri
Creative Print Ads

Humour is Art Campaign Turns Classical Icons Into Comic Relief

June 3, 2026
Humour is art campaign was created for UmorismoSenzaFiltri, the Italian Instagram humour page known for quick jokes, wordplay, absurd observations and everyday truths. The idea…
The Epic Build campaign for Clash of Clans by Accademia Delle Arti e Nuove Tecnologie
Digital Campaigns

The Epic Build campaign gives Clash of Clans Builders the spotlight

June 1, 2026
For more than a decade, Clash of Clans players have known one thing with absolute certainty: the Builders are always working. They hammer, repair, upgrade…
How the Painvisible campaign uses AI and thermal imaging
Tech Innovations

Painvisible campaign makes invisible pain measurable

May 25, 2026
Painvisible campaign by Aritium, created with VML Madrid & New York, takes on a problem medicine still struggles with every day. Pain is one of…
Pedigree dog adoption campaign Brazil melhoramigo.ai
Digital Campaigns

PEDIGREE melhoramigo.ai: A Dog Adoption Campaign from Brazil Using AI

April 1, 2026
Dog Adoption Campaign Brazil is using artificial intelligence in a way that feels surprisingly grounded. PEDIGREE®’s melhoramigo.ai platform doesn’t try to replace companionship. Instead, it…
InTouch Fashion by Pinterest, Campaigns of the world, visually impaired campaigns
Digital Campaigns

InTouch Fashion by Pinterest: Redefining Style Beyond Sight

May 8, 2025
Fashion is not just something we see—it’s something we feel. This powerful truth sits at the heart of Pinterest’s latest campaign, InTouch Fashion, which challenges…
Pepsi Your Bites, Your Rights, AI food campaign, Campaigns of the world
Digital Campaigns

Your Bites, Your Rights – Pepsi Uses AI to Let You Invent Your Own Dish

April 4, 2025
A Bold Blend of Food, Tech, and Creative Freedom In a time when brand experiences are expected to be both immersive and memorable, Pepsi® has once…
Aldi UK Aldidas
Digital Campaigns

Aldi’s “Aldidas” Campaign: A Bold Move in the World of Sportswear

January 2, 2025
How Aldi Challenged the Sportswear Market with "Aldidas" Aldi, the UK's beloved budget supermarket, has long been known for its "copycat" strategy, offering affordable alternatives…
Schwarzkopf, Icons of You, Campaigns of the world, Marketing campaign
Digital Campaigns

Schwarzkopf’s Icons of You Campaign: A Celebration of Hair Diversity

September 7, 2024
Schwarzkopf's "Icons of You" campaign reimagines the brand’s iconic silhouette, transforming it into a symbol of diversity and individuality. For over a century, Schwarzkopf has…
#ScanTheScar, Amnesty International, Campaigns of the world, Child Abuse
Digital Campaigns

Unveiling the Scars: How #ScanTheScar Campaign Amplifies the Voices of South Africa’s Young Mothers

August 31, 2024
In 2022, a staggering number of over 105,000 girls aged 10 to 19 gave birth in South Africa—a situation Amnesty International South Africa describes as…
Inflation Cookbook, Campaigns of the world
Digital Campaigns

Inflation Cookbook – Addressing Food Insecurity in Canada

August 29, 2024
Rising food prices have pushed food insecurity in Canada to record levels, leaving many Canadians struggling to afford nutritious meals. The Inflation Cookbook offers a…
The Missing Faces, TBWA, Campaigns of the world
Digital Campaigns

‘The Missing Faces’: Using AR Filters to Aid in Tracking Missing Persons

August 29, 2023
Utilizing AR filters, 'The Missing Faces' project empowers users to help locate missing individuals, fostering global community support The way people take selfies in the…
Amnesty International, Land of the Unfree, Campaigns of the world, Abortion Rights
Film and Video

Amnesty International Launches Global Campaign to Protect Abortion Rights in the US: Land of the Unfree

June 10, 2023
Supreme Court Overturns Roe vs. Wade: Amnesty International Challenges America's Freedom in New Campaign 'Land of the Unfree'. Amnesty International has joined forces with Anorak/NoA…
Vaseline, See My Skin, Campaigns of the world
Digital Campaigns

Vaseline presents ‘See My Skin’, The only database designed to search conditions on skin of color

June 6, 2023
Vaseline® Launches See My Skin: Enhancing Skin Care Access and Representation for People of Color Systemic racism and healthcare inequities negatively impact people of color,…
Coca-Cola, Treecording, Campaigns of the world
Digital Campaigns

Coca-Cola Treecording | Your voice turned into Real Magic

January 28, 2023
Christmas is a pivotal moment of the year that embodies Coca-Cola’s core values, and the beauty of sharing joyful moments with loved ones. Having just launched…
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