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Yoox, The Most Exclusive Collection
Digital Campaigns

Yoox & Google presents ‘The Most Exclusive Collection’ | Shoppable Videos On Youtube

September 7, 2022
Fashion brand Yoox has created a video campaign 'The Most Exclusive Collection' in which buyers can ‘save’ the ‘endangered’ fashion items by buying them only…
Data in Dollars, Xfinity Mobile, Campaigns of the world
Digital Campaigns

Data in Dollars from Xfinity Mobile

November 21, 2021
Data in Dollars used data from video-sharing platform YouTube in an innovative way, turning pre-roll ads into price tags.     The US has some of the…
Mumbai Power Cut
Digital Campaigns

Mumbai Mega Power Outage – How Brands made a Blackout Go Viral

October 15, 2020
On 12th October, Mumbaikars experienced a one-of-its-kind power failure (Mumbai Power Cut). In fact, the electricity crisis even spread to Thane and Pune. Though the…
Binod
Digital Campaigns

Behind India’s New Online Development (BINOD)

August 11, 2020
A week ago, who would have thought that ‘Binod’ would become the moniker of an all-out social media movement! Nonetheless, Binod is everywhere. Look up…
Fresh Worded by Benetton
Digital Campaigns

Fresh Worded campaign for Benetton by Miami Ad School Mexico

June 6, 2020
Fresh Worded - Benetton, To create a YouTube channel and logo inspired by the fashion brand Benetton without showing the brand on its content. Since its…
Google Pixel 4 in Domino's pizza boxes
Tech Innovations

Google Pixel 4 in Domino’s pizza boxes as a Premium Topping

October 18, 2019
Google showcased the hands-free features of its latest smartphone by partnering with Domino's Pizza on an unconventional campaign. The pizza chain delivered the Pixel 4…
Swiggy #DarkMode
Digital Campaigns

See how brands and users responded back to #DarkMode feature

October 13, 2019
Twitter, YouTube and even Instagram are among the many apps to have rolled out a #DarkMode feature, and social media users are still getting accustomed…
The Beat Machine by Bacardi
Tech Innovations

The Beat Machine | Bacardi’s New YouTube-based Music-Making Software

August 14, 2019
Bacardi is a brand well-known for making judicious use of social media platforms for its marketing endeavors. Campaigns like ‘Do What Moves You' and ‘Our…
Domino’s India Logo
News

WATConsult wins social media mandate of Domino’s India

August 18, 2018
WATConsult, has added Domino’s Pizza to its roster of clients. The agency will be managing Domino’s India social media platforms i.e. Facebook, Twitter, Instagram, YouTube…
Pensol Lubricants- Chalo Duniya Chalaye
Digital Campaigns

Father-Son duo on a road trip to Ladakh #ChaloDuniyaChalaye

August 23, 2017
He's your childhood hero and a friend in later years. He's the one who gives you a safe space to vent all your feelings. From…
What is Google Assistant
Digital Campaigns

Google Assistant and Artificial Intelligence – The future of simulated communication

August 22, 2017
So what exactly is Google Assistant? It is a non-existent or a virtual assistant from the tech giant Google itself. Google Assistant as the name suggests…
Epic video to sell Suzuki Vitara '96
Digital Campaigns

Epic video to sell Suzuki Vitara ’96, Height of creativity – #BuyMyVitara

May 23, 2017
A guy named Eugene Romanovsky recently found a novel and ingenious method to sell his Suzuki Vitara 96 through an advertising video on YouTube. We’ve…
#HerVoiceIsMyVoice YouTube celebrates Women's Day
Digital Campaigns

#HerVoiceIsMyVoice | Empowering Message from YouTube on International Women’s Day

March 8, 2017
International Women's day is a day dedicated to all the women around the globe. A day that spreads a message that if women unite, they…
youtube offline cotw
Tech Innovations

YouTube – Watch videos offline without buffering without data.

June 19, 2015
Update to the latest version of the YouTube app on your phone and try the new Offline feature. Watch your favorite videos anytime, anywhere, without…
happy birthday youtube cotw
Film and Video

Happy Birthday YouTube

June 16, 2015
Ten years ago in May, YouTube launched in beta.

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