“Life Moves Forward” by BNP Paribas Fortis
Life moves forward and we multi-task away. We do everything at once, we don’t want to chose and we don’t want to loose time, certainly not with our financial business. BNP Paribas Fortis wants to help his customers by arranging all your business with just one code.
This is illustrated by a couple running through their entire life, swiftly, without sweating. The scenes change, they meet different people, everyone and everything is moving, fluently, one scene flows into another, no jolts, nu bump.
The film is a kind of absurd puppet theatre that people can keep watching and staring at as they discover news things constantly.
This orchestrated chaos in which everyone and everything moves continuously, was quite an organisational challenge but the result was worth it.
Product Name: Hello4You
Advertising Agency: Publicis, Brussels, Belgium
Creative Directors: Tom Berth, Geert De Rocker
Creatives: Catheline Leroy, Eva De Jonckheere
Agency Producers: Marc Van Buggenhout, Tuyen Pham
Account team: Jeannette Westerhout, Jonas Dewit, Maria-Laure Laubenthal
Strategy: Annemie Goegebeur
Production Company: CZAR.BE
Director: Koen Mortier
DOP: Benoit Debie
Executive Producer: Eurydice Gysel
Producer: Joop Haesen
Editor: Martin Leroy
Production Design: Geert Paredis
Post Production Company: Moxy
Sound: Cobra
Music: Isolde Lasoen
Source: adforum