About 258 million children and youth are out of school, and do not have access to education. Forcibly married, forced to work or enlisted in an armed conflict… governments urgently need to act.

Credits
Agency: Notchup
Advertiser: Coalition Education
Country: France
Creative Director: Philippe Robin
Art Director: Tristan Omnes
Copywriter: François Dupuy

The video speaks about how the brand curate’s beauty secrets from across the lands, inspired by ancient beauty rituals of women from different cultures. It speaks more of bringing science and beauty secrets together. The brand celebrates the wisdom of ancient women from around the globe portraying them as the benefactor for the long-lost beauty secrets.

Credits:
Brand: Global Beauty Secrets
Agency: WATConsult (Dentsu Aegis Network)
Conceptualized & Directed by: Yash Danak
Written by: Prachi, Mansi, Shara
First AD: Shara Ahmed
Editor: Divya Samantaray
End slate graphics: Madhukar
Client Servicing Team: Nitesh Sanda, Neha Singh and Aakash Chatterjee

This ad campaign is about:
Dentsu Aegis Network, WATConsult, Global Beauty Secrets, Beauty Campaign, Digital Campaign, Women, Health, Skincare, WATConsult, Digital Agency, Social Media Agency

On the occasion of Women’s Day, travel marketplace ixigo is encouraging women to leave behind all stigmas and travel without any apprehensions. With the video: #RukJaanaNahi, brand is urging women to go out there and embrace the joy of travel. This will change the way people perceive travel for women in India.

Though travel is an essential part of each one’s life, women in India have been subjected to various forms of taboo surrounding travel. Women have always had to hear phrases such as – Log kya Kahenge?’, ‘Shaadi ke baad Jaana!’, ‘Kya karogi jaake?’ etc. from people around them. This video is ixigo’s way of bringing to the forefront the reality of this situation.

Commenting on the campaign, Aloke Bajpai, ixigo CEO & Co-founder said, “This women’s day, our endeavor is to educate people about the stigma that is limiting women to experience the joy of travel. Our video strikingly highlights the true experiences of women being subjected to various taboos that are attached to travel, especially in India. We want women to break free from apprehensions and make travel a part of their lives. We would love for all women to become a part of this revolution. Tell us about instances when you had to compromise on travel plans, and also how you overcame the hurdles! Use #RukJaanaNahi @ixigo while posting on Twitter. You could also join the conversation on Facebook.”

Taking this one step forward, ixigo is also addressing the problem of women having to face poor hygiene and sanitation while travelling. ixigo has partnered with Pee-Buddy to help out women by providing them with the perfect solution. ixigo will be giving out free ‘Travel Hygiene Kits’ to women travellers on Women’s Day.

About ixigo:
Launched in 2007, ixigo is India’s leading travel marketplace, connecting over 80 million travellers to over 100 travel suppliers and OTAs. ixigo aggregates and compares real-time travel information, prices & availability for flights, trains, buses, cabs, hotels, packages & destinations. ixigo’s vision is to empower every traveller with trustworthy & personalised travel recommendations. It has received several awards including the TiE-Lumis Entrepreneurial Excellence Award, the NASSCOM Top-10 Emerge Award, and the Phocuswright People’s Choice Runner-Up award for Travel Innovation. ixigo’s investors include Sequoia Capital India, Fosun RZ Capital, SAIF Partners, MakeMyTrip & Micromax.

This Ad is related to:
ixigo, NASSCOM, Aloke Bajpai, Women’s day Campaigns, Stereotypes, Travel, International Women’s Day, Ad campaign, Digital Campaign, Travel marketplace

Keeping true to TOTAL Hi-Perf Motorcycle Engine Oil’s brand promise of making your ride enjoyable, TOTAL with WATConsult, has taken a step forward to launch an initiative to salute unsung legends of the country.

The brand brings to light the unsung legends of the country who, over the years, have worked selflessly to make this society a better place to live through a digital video series aptly titled – “Ride For Legends”. Co-created along with popular YouTube channel Powerdrift that targets young enthusiasts, the series is also available on popular Video-on-demand platform Voot.

These legends are ordinary people with extra-ordinary thinking and passion towards the country. “Ride For Legends” is part of an integrated marketing campaign for its new range of high performing motorcycle engine oils for two-wheelers launched in December 2017.

TOTAL HI-PERF Ride For Legends

The Changemaker

A Dog’s Best Friend

Sixteen

Potholes

The Selfless Giver

As a part of the campaign, TOTAL encouraged 4 moto-vloggers – MSK, Oggy F, JS Films and Dino’s Vault, to take up the challenge to travel and discover the unsung legends of the society on their bikes. Through this campaign the vloggers highlighted the stories and achievements of the hidden heroes to the world.

Rajiv Dingra, Founder and CEO, WATConsult said, “The objective behind creating, ‘Ride For Legends, was to be in sync with the core philosophy of the brand which is to provide absolute performance and smoothness to make the ride enjoyable for the everyday biker. The campaign, in an interesting way captures the beauty of our country and also the small yet big initiatives that people like us take to help build our country”

Speaking about the initiative, Gayatri Ojha – VP (Marketing & Corporate Communications, CSR), Total Oil India said, “Through TOTAL HI-PERF Ride for Legends we aim to enhance our presence and engagement through the digital medium. TOTAL HI-PERF Ride for Legends is an interactive composition of branded content, which will target the auto enthusiasts & everyday riders. The campaign will also bring to life how the product not only provides protection, absolute performance and smoothness to the bike’s engine but also ensures a joy of riding for the biker. This campaign aims to serve the dual purpose of encouraging the biking community to explore our country and discover these unrecognized heroes in our society. These powerful and empowering stories needed a platform and we at Total India are glad to provide them with the same.”

The campaign series that went live on February 14th, on Total India’s Facebook page, featured stories of individuals like Aarti, a resident of Mumbai, who has made it her mission to provide education to underprivileged children; Siddharth, who is all of 16 years old, and has massively impacted the lives of 1200 BMC employees; Pratima Devi who single-handedly built a big kennel for stray dogs and Gangadhar Tilak who took matters in his own hands and tried to bring about a change.

Interestingly, all the four episodes have garnered encouraging results for the brand. Till now the campaign has received 8,22,397 organic views and 11,889 organic engagement numbers from all (PowerDrift YouTube + TOTAL Facebook + Vlogger’s Youtube channels) the platforms.

Credits:
Advertising Agency: WATConsult
Campaign: #RideForLegends
Brand: TOTAL

Client Servicing
Aakash Chatterjee – Sr. Account Manager
Rahul Mundhra – Lead Account Manager
Neha Dave – Account Lead
Nirmal Rajan – Sr. Executive
Ajab Mir – Digital Media Executive
Shreya Bhalsod – Digital Media Executive

Creative
Sumit Bansode – Sr. Creative Designer
Ganesh Panchmukh – Jr. Graphic Designer
Prashant Narvekar – Flash Animator and Video Editor

Tech/Development
Sanjay Vishwakarma – Front-end Developer

Content
Atul Pathak – Management Trainee

This Campaign is related to:
The Road Doctor, Potholes, Gangadhar Tilak, Hyderabad, Ride For Legends, Power Drift, inspirational stories, MSK Vlogs, Mumbai, Change maker, Aarti Naik, JS Films, Delhi, Pratima Devi, Dog lover, Digital Campaigns, Viral Videos, WATConsult, Rajiv Dingra, Motovlog, Top Indian Motovloggers, underprivileged children, Advertising Agency, Ad Campaign, Dentsu Aegis Network, TOTAL Hi-Perf, Environment, Motorcycle, Automotive

It has been a constant social issue that call center employees are exposed to obscene and violent words of customers. Such issue is already well known by being covered by numerous press media, but there wasn’t still a solution to prevent such verbal violence against the call center employees even though several customer centers are trying to relieve their stress through psychological consulting and massage therapies.

GS Caltex, an energy enterprise that has been executing numerous campaigns to energize the world based on its sloga, ‘I am your Energy’, released a new campaign in order to resolve the issue. It is the video conveying the idea of “preventing verbal violence” while a customer is waiting to be connected to a call center employee.

This is a story everyone knows but no one could change

After the application of the new ringback tone, stress levels of the employees decreased by 54.2%, customers’ kind words increased by 8%, employees feeling respected increased by 25%. The video ends with reminder that energy that can change the world is already inside us.
The video was first released to GS Caltex’s Facebook page and gained 2M views and 200k engagements within 24 hours from its release. Through a simple but effective solution resolving a social issue, the campaign was introduced to above 15 media channels within 2 weeks from its launch and is provoking the energy to change Korean society.

Credits:
Brand: GS Caltex
Advertising Agency: AdQUA Interactive, Seoul, South Korea
Creative Director: Hyunkyoon Kim
Copywriters: Ayoung Yoon, Olivia Sangjee Park
Account Executives: Junyoung Lee, Minwoo Lee, Hyunwoo Nam
Media Planner: Sooyeon Im
Media Buying: Seungkwan Hong, Seunghyun Yoon, Sooyeon Park

This Ad Campaign is related to:
Verbal Violence, Ad Campaign, Awareness Campaigns, GS Caltex, Kind Words Ringback Tone, preventing verbal violence, AdQUA Interactive Seoul, South Korea, social campaigns, Best Social Campaigns, GM Korea, Customer Services

Behind the scenes

CREDITS
Client: EdgeProp Singapore
CEO: Bernard Tong
Brand Marketing Lead: Cheok Li Peng
Digital Marketing Manager: Leonard Ng
Designers: Dora Augustin, Lemer Kim
Agency: Bonsey Jaden
Regional ECD: Adam Chan
Creative Group Head: Alicia Hew
Head of Art: Siok Yee
CEO: Daniel Posavac
Managing Director: Nic Robertson
Head of Strategy: Taryn Mook
Senior Strategic Planner: Irene Wikanta
Account Manager: Peter Solomon
Production House: Directors Think Tank
Film Director: Rajay Singh, Sling Ng
Exec. Producer: Heng Tek Nam
DOP: Lee Wing Lok
Line Producer: De Shen Ssj Shuying
Production Manager: RK Subash Krishnamurthy
Art Director: Anthony Chan
Wardrobe: Darren Siew
Makeup: Monica Gill
Editor: Affandi Jamaludin
Post Production: VHQ KL
Audio: Fuse Adventures in Audio

The article related to:
EdgeProp, Singapore, campaign, Bonsey Jaden, Under One Roof, Ad campaign, Fuse Adventures in Audio, Brand Marketing, RK Subash Krishnamurthy, Monica Gill, home search, Real estate ads, real estate campaigns, best campaign, marketing campaign, Real Estate Marketing Ideas, Social Media Campaign Ideas, Digital campaigns, advertising campaign, Creative real estate campaign

Credits:
Brand: Alpina
Category: Print
Advertising Agency: ABK Communication, Tbilisi, Republic of Georgia
Creative Director: Nikoloz Motsonelidze
Art Director: Bruce Lee
Copywriter: Mishka Sekhniashvili

Ad related to:
Georgia, Alpina, ABK Communication, Republic of Georgia, Print advertisement, House, Garden, Wood Primer, print advert, creative print ads, best print ads, funny ads, Creative art, Ad campaign, print campaign

Commenting on the campaign Pulkit Khemka, VP, Pensol states “We are very excited for our very first digital campaign. Pensol is one of the largest independent manufacturers of lubricants in India since the last 50 years & we believe that quality oil on a long bike trip is of utmost importance for your bike. Keeping that in mind we shot in Leh-Ladakh, one of the most famous destinations for bike lovers, portraying the beautiful scenic terrain and love of riding a bike through its valleys”.

Speaking about the same, Mehul Gupta, co-founder and video production head of SoCheers Infotech, added, “The idea behind the story came to us when we realized Pensol has been in lubricants industry for 50 years but never have been spoken about. Through this campaign, we are looking to provide an emotional medium that serves the purpose of harping on the importance of quality engine oil & the number of years Pensol has been around & built trust in the industry. ”

Credits:
Brand: Pensol Lubricants
Campaign: Chalo Duniya Chalaye
Category: Automotive
Website: https://pensol.com/
Agency: SoCheers Infotech Pvt. Ltd
Agency Head: Mehul Gupta
Creative Director: Jitendra Hirawat
DOP: Saurab Goswami
Lyrics: Gurpreet Saini
Music: Naozad Patel
Director: Mannish Madhav
Production: Royal Cinevision

Video related to:
#ChaloDuniyaChalaye, Facebook campaigns, Instagram campaigns, Youtube, SoCheers Infotech, lubricants, Digital Campaign, Pensol Lubricants, Automobile campaigns, Digital Film, social media campaign, viral campaigns, Best ads on tv, Best automotive ads, Best automotive campaigns, Latest automotive ads, famous destinations for bike lovers, Leh-Ladakh, Beautiful scenic terrain, love of riding, Royal Enfield, Best automobile ads, Ad Campaign, Chalo Duniya Chalaye

Most Indian married women get stuck in the never ending vicious circle of life i.e. maintaining a household and working in case the women are employed. They tend to lose their focus on the essential things that life has to offer. Instead, they keep on flowing with the current of their everyday lives.

Every woman should feel free to live their lives according to their terms and wishes. Do not ever bow down to the aged customs and thought processes of the society. The Riso woman depicts a married Indian woman who finally realizes the loss of her limited and valuable time at the hands of her husband. The women in the video comprehend the real meaning of life and how important it is to live it to its fullest.

Riso Woman is a collaborative creation of Underdog & Voice of Ram. This ad campaign of Rice Bran Oil shows how to live life 100/100.

She stopped being a puppet and took the rope in her own hands. She decided to become the master of her cage.

The key message Riso Woman delivers is, always to be thankful and appreciate life. It also makes one understand the real journey which starts when a person finally gets the hang of life. The video is indeed an exemplary example of feminism in all its glory.

Credits:
Film: Riso Woman
Website: http://www.kamanifoods.com/
Client: Kamani Foods
Agency: Underdog
Written by: Underdog Creative Team
Production House: Handloom Picture Company/ The Dzu Film Company
Producer: Aamir Uzeffa
Director: Ram Subramanian

Video Related to:
Indian clothes, Riso Woman, married Indian woman, over-educated women, overqualified housewives, viral video, Riso Rice Bran Oil, girlfriend, Indian housewife, backpack, beautiful locations in France, beautiful locations in Italy, philosophy of life, live life to the fullest, positive advertisements, patriarchal stereotypes, break stereotypes, women empowerment, Indian salwar suits, Underdog India, women in society, women stereotypes, gender stereotypes, women leaders, single women, The Perfect Work-Life, The Safest Destinations for Women Travelers, Single women on holiday alone, Women Traveling Alone, Best Places To Travel Solo, advertising, short film on traveler, short viral film, cooking oil, housewife, homemaker, Kamani foods, Voice Of Ram, break the stereotypes, Rice bran Oil

This is the first large scale campaign for Clorox in the new strategic platform developed by FCB, there’ll be further installments this year.
Clorox disinfecting products wipe away dirt and germs. This new campaign celebrates what comes after the clean: real life, unpredictable, chaotic and wonderful life.

Cleaning is more than getting the place back to normal. What’s important is all the real life that is beyond the clean, full of energy, spontaneity and fun.

We celebrate the moment of cleaning with dramatic flash-forwards of all the authentic family moments that unfold later on that surface.
Clean is the beginning. What comes next is everything.

Kitchen

A clean counter is a nucleus in the home that connects the family. To share their victories. To grow and experiment.
Clean turns a counter into a stage, a laboratory, a victory lap.
We hero this message by contrasting the act of cleaning a counter – with wild flash-forwards of all the joyful family connections, which occur next on that kitchen counter.
A clean kitchen is the beginning. What comes next is everything.

Bathroom

A clean bathroom brings families together. Invites opportunities of deep connection. Creates a moment of peace.
Clean turns a bath into a sanctuary, a playground, an adventure.
We celebrate this message by showing the moment a bath is wiped down – with dramatic flash-forwards of all the authentic family moments, which unfold later around the bathtub. A clean bathroom is the beginning. What comes next is everything.

Classroom

A clean desk means a clear mind. Greater focus. Happier students. Fewer sick days.
Clean turns a desk into a stadium, a theater, an escape.
We celebrate this message – and the back to school season – by pairing the moment of a desk being disinfected with fun and playful childhood moments, which happen afterward at that desk. A healthy classroom is the beginning. What comes next is everything.

Also, please see attached for hero images from this campaign, for Kitchen, Bathroom and Classroom, respectively.

Credits:
Lead Agency: FCB West
Chief Creative Officer: Karin Onsager-Birch
Associate Creative Director: Colin Mitchell
Senior Art Director: Juliana Ardilla
Worldwide Creative Partner: Fred Levron
Chief Strategy Officer: Simon White
Planning Director: Ryan Riley
EVP, Management Director: Cary Pierce
SVP, Management Director: Sue Redington
SVP, Management Director: Gwen Hammes
VP, Account Director: Sara Wallace
Senior Account Executive: Courtney Whiting
Account Executive: Raisa Callazo
VP, Director of Integrated Production: Elizabeth Morse
Post Producer: El Goco
Director of Business Affairs: Mary Marhula

Hispanic Market Agency: Alma
Creative Director: David Alvarez
Creative Director: Juan Camilo Valdivieso
Group Business Director: Maria Carolina Reimpell
Senior Brand Executive: Viviana Bustillo
Integrated Producer: Rafael Sanchez

Production Company: RESET
Director: Ian Pons Jewell
Executive Producer: Deannie O’Neal
Line Producer: Ahnee Boyd
Director of Photography: Mauro Chiarello

Post Production: Whitehouse
Executive Producer: Joni Williamson
Producer: Jen Mersis
Editor: Tobias Suhm
Assist Editors: Max Holste, Nick Diliberto

VFX/Online/Color: The Mill, Chicago
Producer: Natalie Ksiazek
Lead Flame Artist: Jamie Beckwith
Flame Assist: Alison Bloom
Colorists: Luke Morrison/Mikey Pehanich

Animation: Woodshop

Music: Music Orange
Sound Design: Tim Harrison – Aumeta
Mix: One Union
Engineer: Joaby Deal

Video Related to:
clean bathroom, germs killer, cleaning a counter, playground, adventure, FCB, Clorox, Print Ads, Digital Film, Clorox campaign, Clorox disinfecting products, new campaign, wonderful life, Clean & Healthy Home, family moments, How to keep home healthy, How to keep home germ free, How to disinfect home, How to keep house insect free, Bathroom Disinfection, Ad campaign, Creative Director, Music Orange, The Mill Chicago, Whitehouse, FCB West, healthy classroom, playful childhood moments, Disinfecting Wipes

Irwin Preet Singh Anand, COO and marketing head, OLX India, said “The campaign is built on the back of emerging consumer insights derived from understanding a generation that believes in #YOLO (you only live once) and has #FOMO (fear of missing out). These trends indicate that young Indians have unquenchable aspirations and a continuous desire for new experiences. The campaign aims to highlight the brand as a preferred partner in the hustle and bustle of chasing life’s endless aspirations.”

Campaign Credits:
OLX:
Irwin Preet Singh Anand, COO and Marketing Head, OLX India
Abhishek Upadhyay, Brand Head, OLX India
Nisheeth Srivastava, Creative Lead, OLX India

Agency Name: Enormous Brands
Creative Team: Ashish Khazanchi, Abhishek Chaswal, Khurram Haque, Umesh Grover and Sayak Basu
Director: Hemant Bhandari
Production House: Chrome Productions

Video Related to:
OLX Aagey Badho, ad campaign, new advertising campaign, OLX Karo, Aagey Badho, #YOLO, #FOMO, 6 Months Break-Up Challenge, OLX India, OLX New TVC, OLX New Ad, Sell old items, inspiring brand campaign, creative agency, Digital Film, Advertising & Marketing news, Social Media Campaigns, Viral videos, advertising agency India, Campaigns of the world, #AageyBadho, Digital campaign

Credits:
Brand: Fido
Advertising Agency: Taxi, Montreal, Canada
Executive Creative Director: Jordan Doucette
Creative Director: George Giampuranis
Art Director: Etienne Bessette
Copywriters: Thibaut Delelis, Gary Watson
Director: Anthony Ayotte
Accounts: Emma Toth, Britt Garland
Strategy: Rafik Belmesk
Producers: Émilie Trudeau-Rabinowicz, Geneviève Boyer
Production Company: 1one Production

Video related to:
Canada, Public Interest, Ngo, Fido, Taxi, gender identity, sexual identity, Ad Campaign, GoGetProud

South African dog lovers and outdoor enthusiasts have taken to social media en masse to share their love for Journey, the new Bobtail dog food Ad directed and shot by Egg Films’ Jason Fialkov for Mortimer Harvey.

Filmed along South Africa’s ridiculously beautiful Wild Coast, it’s the story of a man’s journey to find himself – with his Staffie.

“It feels like a lifetime ago we were hiking 20kms carrying gear, shoulder deep in water, chomping down on strawberry whirls and Camilla’s delicious evening meals,” laughs Jason. He thanks everyone who made the job such a success, especially lead actor Chris Fisher; Mortimer Harvey’s Christopher Potter and Karolin Steenkamp; RCL Foods’ Aamina Shaik and Geran Moodliar; and Benson the Staffie, who Jason says deserves “a gigantic shout out and head rub.”

About Egg Films
The most internationally awarded South African production company in 2017, Egg Films represents directors Brent Harris, Dan Mace, Dani Hynes, Jason Fialkov, Lebogang Rasethaba, Slim, Sunu, and Zwelethu Radebe. We do TV ads, music videos, short films and other things too. For more information, visit Eggfilms

Credits:
client: Bobtail
agency: Mortimer Harvey Group
city & country: Johannesburg 011 996 2833
agency producer: Karolin Steenekamp
executive creative director: Andrew Ambrogioni
creative director: Chris Potter
copywriter: Mark Stoner
art director: Tommy Rintoul
director: Jason Fialkov
director of photography: Jason Fialkov
production co producer: Martina Schieder
executive producer: Colin Howard
editing company & city: Upstairs Ludus, Cape Town
editor: Xander van der Westhuizen
post production co & city: Upstairs Ludus, Cape Town
music & music publisher: Lorens Persson @ Sterling Sound
account management Geoff Gibson, Dean Harrison
chief creative officer: Gerald Harvey

The video is related to:
Dogs, Dog lovers, best dogs, Ad campaign, advertising, latest Ad, Bobtail, Johannesburg, South Africa, South African dog lovers, Pets Lover, Dog Food, Best Dog Food, travel, dog food brand in South Africa

In the world of YOLOs and Carpe Diem’s, we are somewhere losing sight of the world we are creating for our future generation. On World No Tobacco Day, Orient Electric has touched upon a harsh reality of being a wrong influence on children through its new digital film #StubTheHabit. The film begins with a small kid stylishly pulling off his father’s oversized coat in an attempt to imitate his father. He then tries on a tie with it, as the father secretly admires his son’s innocence from behind the door. In his effort to look more like his father, the kid picks up a pencil and starts to puff into it like it’s a cigarette. The sight baffles his father, as he realises what he’s been teaching his son subconsciously. He takes a conscience-stricken look at the burning cigarette in his hand and immediately stubs it and walks towards his son implying a new beginning of no smoking.

Good or bad, a habit is very simple to pick up and kids follow what they see their parents or people around them do. Through this digital film, Orient Electric smartly addresses the pertinent issue of smoking and relays the importance of being the right influence for our future generation by saying no to cigarette smoking. The film also resonates well with Orient Electric’s positioning of ‘Switch to Smart’ by urging people to switch to smarter ways of living.

Credits:
Brand: Orient Electric
Digital Agency: DigitasLBi

Also Read: 8 chain-smokers on how they first got hooked to smoking

Video Related to:
World No Tobacco Day, DigitasLBi, Orient Electric, our future generation, StubTheHabit, influence on children, no smoking, new beginning of no smoking, saying no to cigarette smoking, Switch to Smart, smarter ways of living, Ad Campaign, Awareness campaigns, Creative Idea, Innovative thought, Brand Marketing, Sales Lead idea, Indian Best TVC, Say No to Tobacco, Campaigns of the world, inspiring film, world no tobacco day 2017, digital film, Say No To Smoking

The Government Hour is a standardized compulsory broadcast for all stations, which takes place at 7 pm every evening. This law exists for over 82 years and is a nightmare for every Brazilian. Also, it is very relevant to consider that Rio de Janeiro’s traffic is the 8th worst in the world.

Credits:
Advertised brand: Radio SulAmérica Paradiso FM, Brazil
Advert title: Sound Penalty
Advertising Agency: 3yz, Porto Alegre, Brazil
Agency website:
Creative Director: Eduardo Menezes
Art Director: Pedro Heckmann
Copywriter: Bruna Dahmer
Account Executive: Manoela Lisboa
Agency Producer: Diego Carvalho
Code Developer: Eduardo Schitz, Henrique Boaventura
APP Developer: MobRádio
Motion Design: Dr. Smith
Sound Design: Sound Thinkers
Client Services: Márcio Norris

This Campaign is about:
Government Hour, Brazil, Sound Penalty, Road Accidents, Road Safety Campaign, Rio de Janeiro’s traffic, Brazilian, World’s Worst Traffic, Ad Campaign, Technology campaign, best use of technology, Innovative ideas, over speeding accidents